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Privacy Policy

Last Revision: 17 August 2016

This privacy policy governs the collection, storage and use of personal information collected by Acceleration (“us” / “we”), via our website at (“our Website”). It provides you with details about the personal information we collect from you, how we use your personal information and your rights to control personal information we hold about you. Please read this privacy policy carefully.

By accessing or browsing our Website, you confirm that you have read, understood and agree to this privacy policy in its entirety. If you do not agree to this privacy policy in its entirety, you must not use our Website.

The personal information we collect about you

As a visitor, you do not have to submit any personal information in order to use our Website. Our Website only collects personal information that is specifically and voluntarily provided by visitors. The information we collect from you may include, but is not limited to, your name, surname, the name of your company, telephone number and email.

How we may store and use your information?

We (or third party data processors acting on our behalf) may collect, store and use your personal information for the following purposes: to make our Website available to you and to provide you with content which is tailored to your individual tastes; to provide you with services that you request; and subject to any preference you may have indicated to contact you (including by SMS and e-mail) about products and services which we think may interest you. You may at any time request that we discontinue sending you emails or other communications generated in response to your provision of personal information via our Website by sending an email to

If a third party acquires all (or substantially all) of our business and/or assets, we may disclose your personal information to that third party in connection with the acquisition. We may also disclose your personal information where we are required to do so by applicable law, by a governmental body or by a law enforcement agency.

Your personal information may also be used to protect our rights or property and that of our users and, where appropriate, to comply with legal process.

Finally, we may also collect anonymised details about visitors to our website for the purposes of aggregate statistics or reporting purposes. Our Website collects standard internet log information including your IP address, browser type and language, access times, and referring website addresses. To ensure that our Website is well managed and to facilitate improved navigation, we or our service providers may also use cookies (see the “Cookies” section below) or web beacons (electronic images that allow our Website to count visitors who have accessed a particular page and to access certain cookies) to collect aggregate data. However, no single individual will be identifiable from the anonymised details we collect for these purposes.

Disclosure and International Transfer of your data

We may provide your personal information to other entities within the Acceleration group of companies and our service providers in order to provide you with services, information that could be of interest to you and conduct market or other research. These disclosures may involve the transfer of personal information to countries or regions without data protection rules similar to those in effect in your area of residence. By providing information through this Website, you consent to such transfers and to the processing of your personal information by these third parties.

Personal information may also be disclosed to law enforcement, regulatory, or other government agencies, or to other third parties, in each case to comply with legal or regulatory obligations or requests.


 Whenever you use our Website, information may be collected through the use of cookies and other similar technologies. We use cookies to store non-personally identifiable information such as your user preferences. A cookie is a small file containing a string of characters that is sent to your computer by a website server when you visit a website. Your web browser then sends these cookies back to the website on each subsequent visit so that it can recognise you and remember things like your user preferences.

Types of Cookies. Our website uses different types of cookies:

  • Necessary Cookies. Some of the cookies we use are necessary to enable you to move around the Website and use its features such as accessing secure areas that may contain content for registered users.
  • Functional Cookies. We also use functional cookies to record information about the choices you have made and to allow us to tailor the site to our users; for example, to remember your language or region or that you have already completed a survey. This information is usually anonymised and is not used for any other purpose.
  • Analytics Cookies. Acceleration uses Google Analytics to help us understand how effective our content is, what interests our users have, and to improve how our Website works. In addition, we use web beacons or tracking pixels to count visitor numbers and performance cookies to track how many individual users access our Website and how often. This information is used for statistical purposes only and it is not our intention to use such information to personally identify any user. However, if you have registered and signed into our Website we may combine this information with information from our web analytic services and cookies to analyse how you use our Website in more detail. To learn more about Google Analytics’ and how they use cookies, click on
  • Targeting Cookies. Our Website does NOT use Targeting Cookies to deliver targeted advertising to Website visitors.

Managing Cookies. The settings on our Website are set to allow cookies. By using our Website you agree that we can place cookies on your computer or device as explained above. However, you can control and manage cookies in various ways. Please bear in mind that removing or blocking cookies can impact on your user experience and parts of our Website may no longer be fully accessible. If you don’t want our Website to use cookies, you can opt-out in the following ways:

  • Pop-up. When visiting our Website you will see a pop up giving you the option to allow or dis-allow our Website to use cookies. If you continue without changing these setting, you are giving consent to the use of cookies during your visit. You may opt-out by choosing the relevant option within the pop up.
  • Browser Add-on. If you don’t want Google Analytics cookies to be used in your browser, you can opt-out by installing the Google Analytics browser add-on from
  • Browser Settings. You may change your website browser settings to reject cookies. Most browsers will allow you to see what cookies you have and delete them on an individual basis or block cookies from particular or all websites. Be aware that any preference you have set will be lost if you delete all cookies, including your preference to opt-out from cookies as this itself requires an opt-out cookie to have been set. For more information on how to modify your browser settings to block or filter cookies, see or


Whilst we take appropriate technical and organisational measures to safeguard your personal information, no transmission over the Internet can ever be guaranteed secure. Consequently, please note that we cannot guarantee the security of any personal information that you transfer over the Internet to us.

Your rights

You have the following rights:

  • the right to ask us to provide you with copies of personal information that we hold about you at any time, subject to a fee specified by law;
  • the right to ask us to update and correct any out-of-date or incorrect personal information that we hold about you free of charge; and
  • the right to opt out of any marketing communications that we (or any third party to whom we have disclosed your personal information with your consent) may send you.

If you wish to exercise any of the above rights, please e-mail us at To protect your privacy and security, we will also take reasonable steps to verify your identity before providing copies or making corrections.

Third party sites

Our Website contains links to other websites operated by third parties. Please note that this privacy policy applies only to the personal information that we collect through our Website and we cannot be responsible for personal information that third parties may collect, store and use through their website. You should always read the privacy policy of each website you visit carefully.

Changes to our Privacy Policy

We may make changes to our Privacy Policy from time to time at our discretion. When we make changes, we will amend the revision date at the top of this page, and such modified or amended version shall apply to you and your information as of that revision date. We encourage you to regularly visit our Privacy Policy to be informed about how we are protecting your information.

Children’s privacy protection

We understand the importance of protecting children’s privacy in the interactive online world. This Website is not designed for or intentionally targeted at children 13 years of age or younger. It is not our policy to intentionally collect or maintain information about anyone under the age of 13.

Get in touch with us

We are Acceleration (Pty) Ltd, a company registered in South Africa. Our offices are at 11 Shelley Road, Salt River, Cape Town, 7925, South Africa.

If you have any questions about how we collect, store and use personal information, or if you have any other privacy-related questions, please email us at